Creating culture is not about "singing Kumbaya" and making people feel happy and cozy. It's about productivity and motivating people to work and interact in ways that will speed up results. It's about transforming the attitude of "it's just a job" into "it's my baby, and I will do whatever it takes." And, it's about loyalty and having people stand by you in both good and bad times. If you do it right, you will get the best and most out of your people, while they are enthusiastic and think your company is the best place to work. It's a win-win (and perhaps they do sing Kumbaya at times because of it).

Every company has a culture whether they have paid attention to it or not. Think of culture as the personality and characteristics of your organization. This "group personality" affects how your people think, act, interact, what they value and prioritize, and how they go about getting work done. Your culture is also organic in that it's constantly growing and evolving as it experiences life and members join and leave.

We believe in consciously and intentionally evolving your culture, versus rolling the dice and unconsciously just letting it happen to you. You really don't want to wake up a year later and realize you have some serious cleanup to do in your organization. And, it's much easier to build, nudge and evolve your culture as you go, than trying to completely transform and change undesirable habits and ways that have become ingrained.

OrgSpeed helps you build and strengthen culture along five dimensions:

1. Recruiting for culture fit
2. Cultivating desired mindset, behaviors and priorities
3. Managing perceptions and increasing motivation
4. Building a strong bond among people
5. Increasing the tenacity and strength of your people