Why should a company worry about cultivating desired mindset and behaviors if they have hired smart, motivated and hardworking people?

When people join your organization they bring with them their values, assumptions, habits and beliefs about how things should get done based on their previous experiences. As you add more and more people they bring more and more diverse ways, and subcultures emerge as your people build alliances with like-minded people. Pretty soon the varied approaches and values start to conflict and create unproductive politics, and that will affect your speed and capacity for growth.

The beauty of having shared underlying assumptions, values and priorities is that you can resolve issues faster. If you already agree on high-level philosophy you can spend more time on the "how" instead of the "why". You also don't need as many processes and rules to control and ensure that people "do the right thing" - because they already believe it's the right and best way to operate.

What mindset, behaviors and priorities will lead your company towards the most success?

• Is this the "prevailing approach" at your company today? If not, what are you doing about it?
• How do you hold on to the great things about your culture as you hire lots of people?

We help you clarify what kind of culture – mindset, behaviors, and priorities - you want to cultivate. We then assess where you are now and where the gaps are, and we create a multi-dimensional strategy for strengthening your culture. We always make sure to design an approach that feels genuine and real for your people. The earlier in your history as a company that you do this, the easier it is. Once cultural patterns and expectations are ingrained, it's much harder to change them.